Client systems that run the backend—so you can focus on the work.
From strategic workflow planning to a fully built pipeline, Smart File library, and automations, Pace By Design helps interior designers trade scattered processes for one polished, consistent client experience.
You didn't start a design business to live in your inbox.
Most designers don't have a HoneyBook problem — they have an unfinished system. Your account may exist, but the pipeline is incomplete, the templates are generic, and the client journey still depends on manual follow-up. That's where time disappears and opportunities get missed.
- Guide every inquiry through one clear, consistent booking process
- Send proposals, contracts, and invoices that look like your brand
- Stop rebuilding the same paperwork for each new project
- Keep documents, payments, and next steps in one place for every client
- Handle routine follow-ups, reminders, and confirmations at the right moments
- Give your team a repeatable process that doesn't depend entirely on you
What gets built inside your HoneyBook.
Every setup is custom-configured around your services, your process, and the way you actually run projects — not a generic template pack.
Pipeline & Workflow Configuration
Stages matched to your real project phases, so every lead moves through a clear, repeatable path from inquiry through completion.
Branded Smart Files
Contracts, questionnaires, proposals, and invoices built and formatted with your fonts, colors, and logo in place.
Email Templates & Automations
Follow-ups, payment reminders, and check-ins that send at the right point in the client journey instead of waiting on you.
Lead Capture & Routing
Service-specific inquiry forms that route each lead onto the right track from the moment it arrives.
Scheduler & Client Portal
Session types, availability, and buffers configured for how you meet clients — plus one organized space where they see documents, payments, and next steps.
Walkthrough & Handoff
A live walkthrough of your finished system, so you leave knowing how to run and adjust it yourself.
Systems support that fits where you are.
Created primarily for interior designers and design professionals, with select creative service businesses accepted when the fit is right. Choose the level of support that fits where your business is now—from strategic planning to complete implementation and ongoing system maintenance.
HoneyBook Systems Strategy Intensive
A two-hour strategic working session that turns your current process into a clear HoneyBook implementation plan.
- Live 2-hour strategy & planning session
- Workflow mapped end to end
- Gaps and inefficiencies identified
- Prioritized implementation roadmap
- Session recording & summary notes
HoneyBook Full Setup
Complete implementation of your client system, custom-built around your services and delivered ready to run.
- 2-hour strategy & planning session included
- Customized pipeline and service works
- Branded Smart Files and email templates
- Lead forms, schedulers, and automations
- Two rounds of consolidated revisions
- Recorded training and system handoff
- 21 days of post-launch support
Monthly Maintenance & Consulting
Ongoing support that keeps an established system current as your services, pricing, and team evolve.
- Monthly strategy call included
- Workflow & automation updates
- Smart File refinements
- System audits & cleanup
- Ongoing best-practice guidance
Not sure which one fits? Start here.
Tap the line that sounds most like you right now, and I'll point you to the right first step.
What's included, and what isn't.
Pace By Design builds and configures client systems inside HoneyBook. Setups are produced from client-provided service descriptions, pricing, policies, and contracts. Application of your existing logo, fonts, colors, imagery, and brand assets is included. Brand identity development, custom graphic design, website development, copywriting, and legal drafting are not included — your offer and your language stay entirely yours, and Pace By Design builds the system that delivers them.
Large-scale data migration, historical project transfer, and external platform integrations are evaluated separately and may require an additional fee. Monthly Maintenance is available to past setup clients and to businesses with an established HoneyBook system that has been reviewed and approved by Pace By Design; it does not cover full rebuilds or first-time implementation.
Real studios, real systems.
Vannie Paradis Design Studio
Inquiries were arriving through multiple channels, while proposals and questionnaires were rebuilt for every project. We created one branded pipeline, a complete Smart File library, and automations that move each lead from inquiry to booked.
MPD Design Co.
Interior design, event design, and hybrid projects each required a different client journey. We created one branded intake system with service-specific workflows and a coordinated handoff into project management.
BRICC Agency
Three distinct offers required separate workflows, approvals, and project touchpoints. We built service-specific lead forms, a customized pipeline, and automations covering booking through offboarding.
More than a template pack — a systems partner who has run a design business.
Pace By Design isn't a generic setup service. It's led by Andréa Pace — a Texas Registered Interior Designer and NCIDQ Certificate Holder with more than a decade in the industry, who has run the same workflow you're trying to systemize: proposals, selections, approvals, installs, and every follow-up in between.
That means your pipeline stages are named for the phases you actually work in, your Smart Files ask the questions a design project genuinely requires, and your automations fire at the moments that matter to a design client. Less translation, fewer misreads of your process, and a system that reflects how your studio really runs.
Based in Fort Worth and serving designers nationwide, Andréa builds it with you rather than around you — so you leave the handoff able to adjust the system yourself.
Here’s what happens after you inquire.
Submit your inquiry
Tell me about your business, your services, and where your current process is breaking down.
Review the investment guide
Receive detailed pricing and scope information so you can plan your budget before we talk.
Schedule your consultation
A focused 30-minute conversation about scope, timeline, and which service actually fits.
Receive your custom proposal
A tailored proposal built around your deliverables and goals, sent within two business days.
Trusted by designers to build the backend.
Andréa is a God-send for my business. She automated my process and took what I created to a whole new level. One of the best investments I've made for my business.
Marie — Indigo Pruitt Design StudioI went from manually responding to every client to sending a templated reply with a tap of a button. My CRM process is the most efficient it's ever been — I'd recommend this to any designer looking to improve their client journey.
Timala — Decurated InteriorsThe updates you made have been amazing. I received the best compliment about how easy our process is — and I know it's directly attributed to the changes you implemented.
Donyea — Rejuvenation Home StudioNot on HoneyBook yet? Save 30% on your first year.
You don't need an account before we talk. If HoneyBook is the right platform for your business, use referral code PACEBYDESIGN to receive 30% off your first year.
A few things designers often ask.
Ready to stop rebuilding the same paperwork?
Complete the inquiry form to tell me about your current setup and the areas where you need support. If the service appears aligned, you'll receive the full investment guide and an invitation to schedule an introductory call.